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If you build it, they will come...well...maybe! "If you build it, they will come!" That's the famous line from 1989's classic movie, "Field of Dreams". It sounds great doesn't it? Full of optimism and potential. In fact, it sounds so great that it is a natural basis for justifying any kind of action. The common online business fantasy is: 1) you can come up with a unique product; 2) you build a website to promote it; 3) you list your website with all the major search engines; 4) people flock to your site to buy your item; and 5) you get rich! The truth is, if you have a unique product, listing your website for it on Yahoo or Google is the least effective marketing tool there is, short of doing nothing! Why is that? If your product is truly unique, there is a good chance your target customer doesn't even know they need it! Have you noticed how many commercials there are during the Super Bowl for websites? That's proof that search engine marketing has its limits! If you have a unique product, listing your website on Yahoo or Google The best way to market your unique product online it is exactly the same way you would market it offline! Here's an example: Let's say you make a craft item. You wouldn't expect to sell it by putting it on the shelf in your garage. You have to get it out where people can see it. So you have a few options: All of these options are great because they don't rely on your customer to know they need your product! The best way to market your unique product online Creating a website that is isolated from the rest of the world and only advertising it by search engine is no different than putting your product on the shelf in your garage and expecting people to come buy it. Sure, the door is left open so maybe someone might stop by and see it, but what are the odds? So how does NWASells.com help? NWASells.com combines your unique items, with unique items from other merchants and individuals in Northwest Arkansas and presents them together, just like they would be sold in a store (except open 24 hours a day). Plus, NWASells.com has links to events such as Garage Sales, Sales at local merchants and Open Houses listed. All of this is designed to bring more customers in to see your items! Creating a website and advertising it by The best part is, NWASells.com doesn't charge you an arm and a leg to perform this service. In fact, you can take advantage of these services for FREE! with our Standard Account. It allows you to post up to 10 items at a time for free. It also allows you to post events. If you are really serious about selling your goods and services online, upgrade to our Premium Account. It allows you to post an unlimited number of items and events. Plus it allows you to include photographs with your item and event postings. The Premium Account is only $10 bucks a month. There is no additional per item charge or commission! We challenge you to find a better deal than that anywhere!
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